App Industry Roundup: iAd details emerge, Sony misses with the Dash and a host of reviews

May 6, 2010
Finance

Marketers have been waiting for clues on how Apple’s iAd platform will work, and in this edition of the App Industry roundup, we find one. Also, we look at Sony’s “https://itunes.apple.com/us/app/apple-store/id364895724?mt=8″ app_id=”222504” target=”_blank”>there’s an app for that now. While the app is cool, it provides less magic than this NYT reviewer recalls from his youth.  Share this READ  […]

Marketers have been waiting for clues on how Apple’s iAd platform will work, and in this edition of the App Industry roundup, we find one. Also, we look at Sony’s “https://itunes.apple.com/us/app/apple-store/id364895724?mt=8″ app_id=”222504” target=”_blank”>there’s an app for that now. While the app is cool, it provides less magic than this NYT reviewer recalls from his youth. 

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Eric Benderoff

Eric Benderoff is the principal of BendableMedia.com, an editorial services firm, and a founding member of the Appolicious content strategy team. His personal technology column for the Chicago Tribune has appeared in newspapers and websites nationwide. He is a regular guest on Chicago's WGN Radio and is a frequent commentator about consumer technology on national TV news programs.

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